my question is about optimizing a website which uses blogs. conventionally anyone who wants to create a blog will choose blogger.com for example follow the 3 steps and this generates a url and this url can be used for users to post and reply to comments and a blog is created.

the website that i am working for seo purpose is a software train ing institute and they are using a blog that they have created on their own using php and they want to use this blog as part of their website example at the top right corner of the website and remaining being their website content, images etc...

the features of this blog are

1.
students of this institute will be given username and password and they login and they can read and reply to posts on the blog and other users who do not have username and password can only read and post a message in the blog and cannot reply to an blogs in the website.


2.
as this blog is being created using php whenever a user is using the blog whether it is a registered user or not, the url throughtout this process will look somewhat like the following

http://www.sitename.com/index....me2=value2
http://www.sitename.com/index....fghij12345

for the other pages in the website the url would be a simple such as
http://www.sitename.com/aboutus.php http://www.sitename.com/contactus.php etc...

my question is

1. based on the above scenario with the blog for this website how do i go about optimizing this kind of blog for this website

2. since php is being used each time a user uses this blog data is being retrieved form MySql database dynamically and stored, so what ever the user types be it a post or reply to a post, how can this be optimized from a seo perspective



also is it really a compulsion to have robots.txt even if i do not have any pages that i do not want search engines to index
and even i have to store a robots.txt file in the root directory for seo purpose even though i do not want to restrict the search engines from reading a file or folder, in this case what should be the content of this robots.txt file.

any help will be greatly appreciated.

thanks.

It is widely known that the highest importance for the SEO is the domain name and the title of the page. This is true for most search engines. Taking into consideration the fact that blogs are content-dynamic, you could just place a title of each blog as a title of your page and it is better to have the title in <strong></strong> tags. This would be the mostly needed point. There are xillions of other techniques. You should refer to some SEO tutorials.

About the robots.txt - you should be carefull with this one. You can show the allowed pages on robots.txt, but this will restrict access to other pages to the bots. So you should be very careful writing your robots.txt. Make sure you do not disallow access to other pages when you set pages to be shown to robots. Also remember that your robots.txt should not be too large, or it will be partially or fully ignored by the search engines.

Tell me if you need any further assitance,
Tim.


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actually most people don't necessarily use blogger. If they have their own web hosting many prefer to use word press for example.


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New York Graphic Designer Roberto Blake

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